El Javea Town Hall has taken advantage of the Madrid International Tourism Fair (FITUR) to hold a working meeting with Auren, the consulting firm that has been in charge of preparing the Strategic Tourism Plan approved unanimously by the entire corporation last November.
This document will mark the tourism policy for the next two years and includes several axes of intervention, which are:
- Tourism Governance and Tourism Intelligence
- Digital Transition
- Strengthening the Tourist Space and Quality in the Destination and Comxicotetiveness that are achieved through the aforementioned actions that represent a great challenge and a determined commitment to improving the tourist management of the destination.
- 1.- Creation of an interdepartmental technical commission.
- 2.- Destination management model and internal regulations.
- 3.- Destination reception capacity and security control program.
- 4.- Regulatory framework for non-hotel accommodation and second homes.
- 5.- Management and regulation of nautical tourism.
- 6.- DTI master plan smart tourist destination.
- 7.- Destination tourism sustainability observatory.
- 8.- Business barometer of the destination.
- 9.- Geolocation of tourist resources.
- 10.- Promotion of Smart Office.
- 11.- Promotion of the Municipal Council of Economic Promotion and Tourism.
- 12.- Public-private collaboration initiatives: agreements, sponsorships, business meetings.
- 13.- Participatory action strategy (social and economic agents of the destination).
- 14.- Energy efficiency program for infrastructure and tourist spaces.
- 15.- Network of electric vehicle charging points.
- 16.- Electric bicycle network.
- 17.- Improvement of connectivity between different tourist resources.
- 18.- Carry out awareness campaigns aimed at tourists and residents focused on maintaining and improving the quality of life in the city.
- 19.- Design and implementation.
- 20.- Sensorization and connectivity plan for tourist infrastructure and equipment.
- 21.- Smart parking network.
- 22.- Digitization, consolidation and improvement of the network of tourist information points.
- 23.- Technologies applied to the development of experiential content (Virtual reality).
- 24.- App for the development of gamified routes in the municipality.
- 25.- Digital literacy program for the local productive fabric.
- 26.- Technological provision of functional spaces for entrepreneurship and teleworking.
- 27.- Improvement and conditioning of the network of natural spaces.
- 28.- Accessible and intelligent tourist signage plan.
- 29.- Awareness and training campaigns on accessibility.
- 30.- Accessible tourism guide.
- 31.- Improvement of web accessibility of the main digital information media of the destination.
- 32.- Beach excellence and intelligence plan.
- 33.- Certified quality program in tourist services and infrastructure (Q for quality, blue flag).
- 34.- Implementation of the comprehensive Spanish tourism quality system in destination (Sicted).
- 35.- Assistance and maintenance of the declaration of tourist municipality of the Community.
- 36.- Slow destination product from the Mediterranean.
- 37.- Promotion of nature tourism.
- 38.- Promotion of gastronomic tourism.
- 39.- Promotion of cultural tourism.
- 40.- Promotion of Family tourism.
- 41.- Development of the 'digital nomads' tourism product.
- 42.- Training program for the local productive fabric.
- 43.- Entrepreneurship plan for the sector.
- 44.- Plan to attract entrepreneurs and investors.
- 45.- Measures to preserve historical and cultural heritage.
- 46.- Measures to preserve natural heritage.
These axes translate into 46 lines of action of the Strategic Plan, among which the following stand out: Geolocation of Tourist Resources, for example:
From now on, the government team, the Tourism Department technicians and the consulting firm will get to work to define the first actions of this plan that are put into action.
I'm impressed how many good intentions there are. An excellent roadmap.
But I say, wouldn't it be more important to correct the emergencies that are really useful for normal development?
Namely
Definitively repair and correct the gray and rainwater outfall in order to avoid black flags, ensuring the quality of sea water. Since we all get it dirty, we at least put out a minimum of pollution.
Clean and fix sidewalk crossings so that pedestrians, including babies in strollers, can walk without risk of losing their lives. Not everyone has a vehicle.
An example of the Guardia Highway from Saladar to the numerous urbanizations: narrow sidewalks invaded by weeds force passers-by to walk along the road...
State of the asphalt in Javea. He is third world
Flood zones: without comments, solutions are talked about without applying them. The lack of rain gives a respite until the rains return and on a new occasion we will have to talk about solutions.
Public transport: apart from the town, port and beach, there are many urbanizations and towns in Javea, in fact the majority of houses whose Ibi comes to fill the accounts of the Adjuntament
Forests: they are not cleaned and when fire comes we say that it is a disgrace, limiting ourselves by not seeing what could be avoided by creating firebreaks in well-kept and clean forests. And if not one day we will be left without nature….
I think there is enough comment for today
Promotion of cultural tourism...what does it refer to.
They have just demonized everything related to SOROLLA/JAVEA, by the "cultural council."
Greater cultural attraction than Sorolla, well, you'll tell me.
Anyway…that's how it goes.
The only thing missing was a bailiff from the town hall to go to eat in Madrid; what an excursion
NO TO MASS TOURISM
Benidorm has services, at least. This is a disaster for those of us who live here all year round. Jávea needs to grow with a fixed year-round population, it does not need more occasional visitors. We will have to go...
Yes, please, let more people come, let's completely burst the sewers this year.
It's going to be wonderful to see the beaches collapsed, with traffic jams and people angry for not being able to bathe.
I imagine they have raved about the piece of shit public transportation we have. Or the INVISIBLE Police…
Anyway, another year more kids will come to get drunk in illegal rentals, up to a thousand and screwing all the neighbors.
Welcome to Benidorm 2!!!!
Benidorm 0,00001.
You're right. Sewer, emissary (or emissaries, I don't know if there is only one, it is a mystery), public transport, containers without pedals (I have only located one in Arenal), Police who are totally invisible or who widely ignore everything they see from the car, because I have never seen them get out), etc., etc., etc.
A lot of smiles and a lot of photos, I don't know who they're starting to remind me of...
Parole… Parole …Parole…
Slow Tourism….another blunder.