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The transformation of the tourism sector produced by digital evolution

Information
Start date: April 13th 2021
Finish date: June 30th, 2021
Event type: Talk / conference
Site: Check programming
Schedule: Check programming
Event finished

The technology department of Creama Xàbia presents this quarter's programming with a clear highlight. Its about Grow Innovating forum, Titulado Quo Vadis, Digital Tourism which addresses the new forms of travel arising from the pandemic.

As explained by the Technological ADL, the objective of this forum is to analyze the keys that this new digital tourist brings, as well as to know how he interacts with the destinations before and after his visit. And, he adds, digital tourism is transforming the sector, the way in which society consumes and travels, as well as the supply of service providers.

This disruption experienced by one of the most powerful sectors in the world is also an opportunity to learn about the new dynamics that will grow exponentially in 2021 with new trends in which Xàbia starts from a privileged position thanks to its natural resources and the Beachworking project that it deals with to attract digital nomads and people who work remotely.

El Grow Innovating forum It will be held from May 19 to June 9 and is promoted and financed by the Generalitat Valenciana, through the Valencian Institute of Business Comxicotetiveness (IVACE) within its policy of support for innovative entrepreneurship, as well as the CEEI of Elche and Creama that they are the organizers. It will have important experts from the sector in a cycle of four sessions in which they will talk about the keys to "Reactivate your business digitally, in the most successful way possible."

Also during this quarter, the courses based on new technologies that have made Xàbia an attractive technological destination will be maintained.

The next course

Next week -on April 20 and 21- the course will take place From Xàbia to the world How to sell online using Electronic Commerce in which you can learn the keys that local companies or stores have to access a world market using the appropriate tools and learn about the main strategies used by other entrepreneurs and their success stories.

One week later, on April 28 and 29, a course entitled Digital marketing. All you need to know in which to practice and learn about new innovative proposals in order to get to know the client better and use them in order to add value to our project.

Finally, on May 4 and 5, it will be the turn to address online advertising through a course to learn, first-hand, the great possibility of segmentation that the Internet has, added to the different media that exist and the options offered by the different Social networks make it possible to achieve a high impact on the target audience to which an advertising campaign is directed.

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