Rolser company, one of the most important in the Valencia region and the world leader in the sale of shopping carts, commitment products BioMoscatell project and it includes the ecological juice of the Biomoscatell project in the baskets that will be delivered this Christmas to its 180 employees.
Councilor for Agriculture and Economic Development, Manolo SegarraTogether with the technical manager of the project BioMoscatell, Jose Manuel Bissetto and project farmers moved to the ship that the company has in Pedreguer Rolser to interview its CEO and founder, Juan Server.
The reason for this meeting is to present him lots of muscadine juice in ecological conversion Rolser the company will give away its workers this Christmas.
Juan Server met muscat juice for her daughter, Mireia Server, who also works at the company responsible for export. "Juice fell into my hands by chance and when I tried could not help but get excited because I remembered the syrup of grapes that made my grandmother. I used to drink the liquid when she was little and that sensory memory greatly affected me and turned my emotional chord, I told myself I had to know more about that juice"Explains Mireia Server.
During the meeting, officials of Project BioMoscatell have appreciated the fact that such an important company as Rolser, based in Marina Alta, bet on a quality product and ecological, also in the region.
They have also stressed that this gesture should be emulated by other companies concienciadas preserve agricultural and winemaking tradition of the Marina Alta. He according commented Councilman Agriculture, Manolo Segarra, "This is an initiative by a leading and established company that places value our organic products and, in turn, makes region".
Initiatives like this strengthen the muscadine juice as a high quality product, ideal to celebrate Christmas and make it magical. BioMoscatell responsible for the project argue that a singular and evocative product much power should on Christmas tables of the villagers.
"A simple to thank all the effort you are making farmers BioMoscatell project gesture would buy the wine Moraig and the juice of muscatel and introduce it at dinner parties and Christmas celebrations, to even celebrate New Year's Eve drinking grape juice muscat"Farmers have suggested.
