Last week, the mayors of El Poble Nou de Benitatxell, Josep Femenia and Teulada, Carlos Linares, urged citizens to avoid abusive consumption of water this summer despite the fact that supply is guaranteed. This message was given in the presentation of the new awareness campaign on the responsible use of water.
This initiative has been a commitment of the Water Consortium Teulada- El Poble Nou de Benitatxell along with Hidraqua. The Valencian artist Luis Montolio, famous for his large images installed in several medianeras of the neighborhood of El Carmen Of Valencia, has been responsible for developing, along with the collaboration of the Department of Communication Benitatxell, promotional posters that will be disseminated on social networks and digital panels.
Both mayors have agreed that the 2017 summer is presented with a more positive outlook than in previous years, but that does not mean you have to lower your guard. "The final solution is that the supramunicipal administrations bet on a regional plan, but until that help arrives we can not sleep on our laurels and we need the collaboration of all" Said Carlos Linares.
For its part, the first villager pointed out that "The obligatory step is to invest in our resources, we can not expect a manna to appear. Thanks to this joint work of El Poble Nou in Benitatxell, Teulada and Hidraqua, in the summer of 2016 the water was of high quality despite the high occupation and the fire. This year we are much better ".
The awareness campaign
The campaign, which bears as a motto Without water there is no life, there is no green, there is no blue. Every drop matters, Will be broadcast on social networks, digital panels and mupis throughout the summer. The aim is to make known simple tips that can save large amounts of water in the home and the maintenance of gardens. The initiative includes the distribution of information leaflets in four languages, educational campaigns for schoolchildren and talks in institutes.
During the year 2016, Hydraqua sent more than 800 notices for detection of high consumption. The consumption of the houses of the dissemination is approximately triple the consumption of a subscriber of the urban helmet, 88m3 / year in front of 264m3 / year. Therefore, the 2017 campaign insists on the maintenance of irrigation and planting of native and resistant gardening.
Rocío Martín, Head of Operations, recalled that "There is a totally free breakdown telephone so that citizens can report any problems or incidents 24 365 900 101 hours of the day, 270 days per year."
